February 18, 2003 -- Basell today marked the launch of its new India representative office with a celebratory event at the Hotel Imperial in New Delhi. The event coincided with the PlastIndia 2003 Exhibition and Conference, India's largest plastics fair and one of the key worldwide plastics industry meetings.
Speaking to guests, including India's leading plastics manufacturers and members of the country's plastics trade organisations, Nello Pasquini, Basell's vice president, International R&D, said the new office in Mumbai "provides a direct interface between Basell and its customers in India. It will enable us to significantly enhance our customer and technical support. In tandem with our existing and successful advanced polyolefins compounding joint venture, Machino-Basell India Ltd., the new office strengthens Basell's commitment to India's fast-growing polyolefins markets."
Basell and its predecessor companies have been active in India for over 20 years, marketing products via commercial representatives. Now Basell is providing customers with direct access to its broad product portfolio, extensive manufacturing know-how and applications expertise through a team with strong knowledge of local market conditions. This combination of local hands-on technical support and Basell's supply capabilities will ensure customers' needs are met more effectively.
Basell's India representative office team is focusing on value-added applications for customers in India and the wider Asia-Pacific market. Team members include: Mehernosh Dordi, head of the India office; his assistant, Lakshman Iyer; Ritu Kohli-Nandedkar, responsible for advanced polyolefins -- films and fibers applications; Deepali Kelekar, responsible for PP and PE, and John Mathew, responsible for advanced polyolefins -industrial applications.
Machino Basell India Ltd. (MBI) manufactures advanced polyolefins for automotive, industrial and appliance applications. It is a major player in India’s expanding automotive sector, with a reputation for innovative products and consistent quality. Basell's new office will explore synergies with MBI to penetrate niche markets in India.
Basell develops, produces and markets polypropylene, polyethylene, advanced polyolefin materials and polyolefin catalysts, and also develops and licenses polyolefin processes. Basell's corporate centre is located in Hoofddorp, The Netherlands; the company has regional offices in Wilmington, Delaware. USA; Brussels, Belgium; Mainz, Germany; Sao Paulo, Brazil, and Hong Kong, as well as manufacturing facilities and sales offices in the major markets around the globe.
For additional information contact: Mehernesh Dordi of Basell in India at +91 9820641024 or Mehernosh.M.Dordi@ssi.shell.com.my
